Local SEO Search Engine Optimization
I’m doing some research on local search engine results to see a tab called web pages and it gives some insight into why some local businesses get higher more prominent listings.
1. You need more pages in the website tabs
2. These citations should be on pages that have your full phone and address on them.
3. I’ve noticed if your address matches on a page (specially about us or contact page, map page, or locations page) on another site you can get better results. (preferably from a local site)
4. You need to be on BBB sites and local directories and Yelp etc.
5. There may be some sort of link to local or regional PPC and results.. this is unconfirmed though. We’ve seen landing pages with PPC local results. Results we found on the web pages results came from PPC landing pages but we did not find the addresses listed on those sites.. but maybe the registrar address matched.. we’re not sure.
The phone number and address and phone numbers should be local and if a link comes from a local business as well.
Google local pulls from data.bbb.org etc., also citysearch and other local directories help. Yellowbot and all those obscure local directories feed and help.
Bottom line is put your full address on many pages on your site and also have the full address on your contact page and do the above mentioned items and you will see some good results.